A podcast is a talkshow and a talkshow is a podcast.
When I arrived at The Mullings Group, “Careers On The Line” was a weekly, audio-only podcast with video used simply to create teases for a LinkedIn audience. I redeveloped Careers On The Line as a video show in addition to the audio podcast for a wider audience reach.
I repeated the podcast success developing Minus Twenty as a vehicle to raise the social and industry profile of High Road Craft Brands CEO, Keith Schroeder. this weekly podcast highlighted Keith’s business and culinary acumen. Beyond the audio, each episode is filmed multi-camera style and released on YouTube allowing the podcast to be both an audio and talk show experience. The podcast is featured on Apple Podcasts, Google Podcasts, Spotify, iHeartRadio, Stitcher, TuneIn and more.